In the auto industry social media can play a huge role in brand management by bringing trust, recognition, and awareness to more than just your sales department. It can also boost your service and parts business as well as highlighting specific aspects of your F&I, such as buy here pay here and special finance, the [...] Read more »
Social Influence, Not Just For Your Sales Department: A Special Finance Perspective
Social Media - Tags: Auto Dealer, Blogging, facebook, Mitch Joel, Social Media, Special Finance, Twitter
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Tutorial: Using Social Media To Target People In Your Local Market [VIDEO]
For local businesses it’s important that you target local people to build influence in your local market. In this short video I will show you how to use Twitter to locate and follow people in your city. If you would like to be alerted of future posts just put in your email address below, don’t [...] Read more »
Social Media, Videos - Tags: Twellow, Twitter
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Tutorial: What Is Being Said About Your Dealership Online [VIDEO]
Do you know what people are saying about your dealership online? If not, why not? We all know that any dealership lives and dies by their reputation, so it’s imperative that you know what’s being said. In this short video I will show you exactly how you can do just that. If you would like [...] Read more »
Social Media, Videos - Tags: brand managment, Twitter
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