1. Developing Your 5 Point Social Presence Framework

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    In this latest episode of Automotive Social Media: The Podcast I will share with you the 5 parts to creating a successful social media presence. They Are: Developing A Social Listening & Reaction Station Creating Your Social Hub Developing & Building Social Outposts Developing & Building Social Passports, and Influencing...
  2. Personal Branding For The Automotive Salesperson

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    For ANY automotive salesperson that wants to market themselves,  it all starts with personal branding. Your brand is bigger than yourself, if done the right way it will take on a life of its own and others will help you to spread the word. It allows you to connect with...
  3. Exceeding Expectations and Influencing Word of Mouth

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    Welcome to the 6th Episode of Automotive Social Media, the Podcast. In this episode I will talk about how exceeding expectations will influence your customers to want to talk about you. Keep in mind that its the difference between the service you gave and the customers expectations that will cause...
  4. LinkedIn- Harnessing The Power Of The Super Influencer

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    Welcome to the 4th episode of Automotive Social Media – The Podcast! In this episode I will share with you the tips and tricks of LinkedIn and how you can connect with the super influencers in your market. If you’re not using LinkedIn with you Automotive Social Marketing then you...
  5. The Law Of Reciprocation and Relationship Marketing

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    Welcome to the 3rd episode of Automotive Social Media – The podcast. In the episode I explore how you can harness the Law of Reciprocation to gain referrals, influence word of mouth and build powerful two way relationships with your customers. As in the other podcasts I leave out the...
  6. Tapping Into The Village Mindset

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    Welcome to the second ever Automotive Social Media – The Podcast. In this podcast I will discuss with you how you can tap into the referral mindset of your customers and why we are putting more and more emphasis on what other people are saying. Did you know that we...
  7. Social Proof – The Power Of A Review

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    What is the power of a review? Well, they can make or break you, we all know that but lets be positive, how can they HELP your dealership sell more cars and more service? In this podcast I will discuss exactly that! Stay tuned, this is the first podcast of...