[Video] Automotive Lead Nurturing #3: Lead Scoring

Welcome to the 3rd video in the series Lead Nurturing. In this video I talk about lead scoring, about what you should do when somebody clicks on one of the links in your emails. Obviously if somebody clicks on a link and downloads your educational eBook or watches a testimonial video, they are more interested [...] Read more »

[Video] Automotive Lead Nurturing #2: Social Proof

In this second video of the series Lead Nurturing I talk about social proof and how you can use it help shorting the buying cycle of your inbound leads. Video #1 Educating Your Customers Why Am I Creating This Series? Because it’s time to start thinking differently. It’s time to stand out from what everybody [...] Read more »

[Video] Automotive Lead Nurturing #1: Educating Your Customers

This is a series I’ve been wanting to do for a while now, but just never got around to actually doing it. In this video I discus educating your customers and what you can add to your emails to help shorten the buying cycle. Through Automotive Lead Nurturing you can sell more of your leads [...] Read more »